Paul Ralph Marketing

Your Marketing Specialist for Educational Publishing and English Language Teaching


Bespoke Services including Consultancy, Training and Development, and 

Copy-writing

'Whether you are facing challenges with your business strategy, market segmentation, or specific areas of product marketing, I deliver practical, bespoke packages which are clearly aligned to your needs.  You won't waste time having to explain the fundamentals of your business (although I will make sure I get to know the views - and goals - of key stake-holders along with your business culture and working practices). The majority of work I take on is consultancy, but I am equally available for marketing training and development, facilitation workshops, coaching and mentoring, copy-writing, and campaign planning and execution. Most of my assignments end up containing at least two of these elements.


Central to my work is a strong interest in education and  and deep understanding of educational publishing. I attempt to apply marketing best practice to all my projects, so that the advice I give is applicable to the education and publishing sectors, adheres to sound business principles, and delivers strong results in the real world. I am highly pragmatic, practical, and have a strong track record for delivering on time and on budget'.

Marketing Services tailored to your company's needs


Paul Ralph Marketing Consultancy Report and Workshop Materials

Consultancy

  • Strategic marketing
  • Marketing planning
  • Customer value propositions
  • Customer life-cycle management
  • Capability building
  • Marketing health-checks
  • Feedback on business proposals

From £420 per day


Phone: 07341 446752   +44 7341 446752

Email: [email protected]

Paul Ralph, Freelance Consultant, Marketing Workshop

Training and development


  • Introduction to marketing planning
  • Introduction to marketing
  • Bespoke courses
  • Facilitation workshops

From £500 per day

  • Coaching and mentoring

From £80 per hour


Phone: 07341 446752   +44 7341 446752

Email: [email protected]

Paul Ralph Marketing, Educational Workshop

Copy-writing and campaigns

  • Campaign planning
  • Marketing communications
  • Copy-writing
  • Product training
  • Feedback on marketing plans 

From £50 per hour/£350 per day


Phone: 07341 446752   +447341446752

Email: [email protected]

Summary of Prices


Consultancy

£420

Per Day


1 hour free consultation

Detailed project brief agreed in advance

Interim report provided for longer projects

Final report with optional workshop

Select

Training and Development Workshops

£500

Per Day

Up to 10 participants  per group

1 hour free consultation

Detailed project brief agreed in advance

Preparation charged at £420 per day

Coaching and Mentoring £80 per hour

Select

Copy-writing and campaigns

£350

Per Day


1 hour free consultation

Short project brief agreed in advance

Frequent check-ins to ensure on track

Select

What  customers are saying

A valuable project. We now have a comprehensive amount of material to refer back to. The report is a useful resource for identifying marketing priorities and activities for the coming year.


I particularly valued the insights from outside our industry and the way of combining this with the internal analysis.

Consultancy Projects, Educational  Sector